Job Detail

Job Description

JOB TITLE	BUSINESS DEVELOPMENT & DIGITAL MARKETING MANAGER
NATURE OF JOB	FULL TIME
SALARY	KSHs 100,000.00-150,000.00
INDUSTRY	BEAUTY AND COSMETICS PRODUCTS
JOB LOCATION	NAIROBI

DUTIES AND RESPONSIBILITIES

BDM DUTIES

Contacting potential clients to establish rapport and arrange meetings
Planning and overseeing new marketing initiatives
Researching organizations and individuals to find new opportunities
Increasing the value of current customers while attracting new ones
Finding and developing new markets and improving sales
Attending conferences, meetings, and industry events
Developing quotes and proposals for clients
Managing a sales team in order to maximize revenue and meet or exceed corporate-set targets
Forecasting annual, quarterly and monthly sales targets
Developing specific sales plans to ensure growth both long and short-term
Educating sales team with presentations of strategies, seminars and regular meetings
Market Segmentation, analysis and penetration
Arrange training – products – certifications
Meet growth objectives

DIGITAL MARKETING DUTIES

Manage and actively implement social media and other digital marketing methods while integrating new ideas on all the social media platforms
Conversion of fan/follower base to customers
Demonstrate ability to map out marketing strategies and then drive that strategy proven by testing and metrics
Develop a strategy and implement a proactive process for capturing customer online reviews
Monitor online ratings and respond accordingly
Identify and engage with brand advocates and engage with industry influencers
Provide social media insights to the business for implementation
Measuring results on a weekly basis to tying back objectives and achievements to time and budget
Developing and managing digital marketing campaigns
Utilizing a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company
Managing online brand and product campaigns to raise brand awareness website
Responsibility for planning and budgetary control of all digital marketing
Review new technologies and keep the company at the forefront of developments in digital marketing.

JOB REQUIREMENTS

Degree in Marketing, Business Administration or related field preferred
5-10 years’ experience in exceptional combination of Business development and Digital Marketing
Strong communication & interpersonal skills
Strong analytical skills and are comfortable dealing with numerical data
Thrive in matrix environments and are adept at influencing and coordinating with different stakeholders
Results orientated and Drives innovation and growth
Self-motivated and great interpersonal skills
Great presentation skills and Customer oriented

Qualified candidates are encouraged to send CVs quoting relevant skills, qualifications and experience to careers@britesmanagement.com
Interviews will be done on a rolling basis until the position is filled
Only the shortlisted candidates will be contacted